NHL© and NBA

NHL© and NBA

NHL© and NBA

product design

product design

client:

client:

Oliver's Labels

Oliver's Labels

Oliver's Labels

scope:

scope:

print

print

print

year:

year:

2025

2025

2025

overview

Having acquired the licensing rights to NHL© and NBA in 2024, Oliver’s Labels has created designs of all NHL and NBA teams for their various vinyl and decal products. The following decals are a currently in-development project to harness and take advantage of both intellectual properties to broaden audience reach.

project specs

This was a collaboration project between the creative director Sheharzad Arshad and myself to emulate the existing jerseys of the NHL and NBA into personalized wall decal products. The hockey sticks and basketball nets were conceived by myself, and where a lot of creative liberties were taken as no official products exist that are in the same vein.